Creating New Questions and Instructions in the Conversation Guide

Capture the right data. Learn step by step how to create custom instructions and structured questions (yes/no, text, date, etc.) for your Safina in the conversation guide.

Minimalist vector graphic of a notepad with a pen sketching connected speech bubbles and arrows, symbolizing the creation of conversation flows. App Feature
Karsten Kreh Karsten Kreh

PrerequisiteRequirement
Safina PlanPersonal or higher

In the previous article, we learned how to use scenarios to control the conversation flow for different call reasons. Now let’s go one step further and bring those scenarios to life with specific questions and instructions for your Safina.

This is the crucial step to getting perfectly structured data in your call summaries.

Screenshot of the Safina AI app settings. Shows minute usage (22/30 min remaining on the Personal plan) and the personal Safina number. The "Conversation guide" option (greeting, custom instructions) is highlighted in green. Above and below, general settings such as speaking behavior, forwarding to Safina, and notifications are visible. Shows the entry point for customizing the AI call assistant.

Where Do I Make These Settings?

You’re still in the “Conversation guide”, which you can access through the “Safina AI” tab. Within the guide, you’ll find the “Add” button to create new instructions.

Screenshot of the Safina AI app for editing the conversation guide. Shows customizable elements like the greeting ("Hello, I'm Safina, the digital phone assistant for Dr. Meyer's practice."), a note about audio recordings, and an icebreaker ("How can I help?"). The "Further conversation flow" section with options to add new instructions and an existing piece of information ("Heinrich is on vacation until Friday...") is visible. Demonstrates the detailed configuration of the AI dialog for the Safina AI phone assistant.

The Conversation Start: Your Greeting and the “Icebreaker”

At the very beginning of the guide, you have the option to write a standardized greeting for your Safina. Right after that, you can define a so-called conversation starter (icebreaker). This sentence can be used to inform the caller right at the start about what your Safina can do and which tasks it can handle.

Important note: Safina reads the greeting and icebreaker exactly as entered. Make sure the text: is written from the first-person perspective (e.g., “I’m Safina, your AI assistant…”), contains no spelling or grammar errors, and complies with our terms of use.

All other conversation instructions are paraphrased by Safina. This applies to the questions defined later, so that the conversation remains natural and fluid.

Screenshot of the "Choose instruction type" page in the Safina AI app. Offers options to create "Custom instructions" (write instructions that Safina follows during the conversation) and "Request information" (define specific information for Safina to collect). Shows the selection of conversation content types for the Safina AI assistant to process.

Two Types of Instructions: Freeform vs. Structured

When you add a new instruction, you have two different options to choose from.

1. Custom Instruction (Freeform Text)

This is an open text field where you write an instruction in natural language for your Safina.

  • When to use it: This option is ideal for defining your scenarios (e.g., “If a customer calls about an issue, ask the following:”) or for very open questions like “Ask the caller about their detailed request.”
  • How Safina handles it: Safina doesn’t read this instruction word for word. It paraphrases it and integrates the instruction as part of the natural conversation flow.

2. Request Information (Structured Data Collection)

This is the most powerful option for getting clean, reusable data. You select a specific question type and write the corresponding question.

  • The big advantage: The caller’s response is stored in your call summary in a separate, machine-readable field (e.g., Customer number: 12345). This is perfect for further processing, filtering, or connecting to your CRM system.

Screenshot of the "Request information" page in the Safina AI app. Shows various question types that Safina can ask: Yes/No question, free text question, single choice, multiple choice, rating (range), number, and date/time. Demonstrates the diverse data collection capabilities of the AI-powered Safina phone assistant.

The Different Question Types in Detail

When you choose “Request information,” the following types are available:

Yes/No Question

Ideal for closed-ended queries.

  • Example question: “Ask whether the caller is already a customer of ours.”
  • Result in the report: Customer status: Yes

Free Text Answer

For open questions where the answer isn’t predictable.

  • Example question: “What is the exact description of the issue?”
  • Result in the report: Issue description: The heating in the living room no longer warms up.

Choice (Single or Multiple Answer)

When the caller should select from a list you’ve predefined.

  • Example question: “Ask whether it’s about Service A, B, or C.”
  • Result in the report: Interest: Service A

Rating

To collect a quantitative assessment.

  • Example question: “Please rate the service on a scale of 1 to 5.”
  • Result in the report: Service rating: 5

Number

For any queries where the result is a pure number.

  • Example question: “What is your customer number?”
  • Result in the report: Customer number: 4711

Date / Time

For the structured collection of timestamps.

  • Example question: “On what date was the device delivered?”
  • Result in the report: Delivery date: 07/11/2025

Reorder with Drag & Drop

After creating your questions and instructions, you can simply drag and drop them into the desired order in the list. This lets you control the logical flow of the conversation exactly as you see fit.

Your Custom Interview

By combining scenarios with these specific question types, you create a highly efficient, custom-built “interview.” You ensure that from every important call, you receive exactly the information you need — in a perfectly structured format.

Your Safina Team

9:41

Safina handled 51 calls this week

46

Trustworthy

4

Suspicious

1

Dangerous

Last 7 days
Filter
EM
Emma Martin 67s 15:30

Wants to discuss the offer for the new campaign and has questions about the timeline.

LS
Laura Smith 54s 14:45

Asking about the order status and when the delivery arrives.

TH
Tim Miller 34s 13:10

Schedule a meeting for the project discussion next week.

Unknown 44s 11:30

Prize promise – probably spam.

SK
Sarah King 10s 09:15

Complaint about the last order, asks for a callback.

MM
Mike Mitchell 95s Dec 13

Wants to discuss a potential collaboration.

AR
Amy Roberts 85s Dec 13

Is your colleague and wants to discuss the project.

JK
Jack Kennedy 42s Dec 12

Asking about available appointments next week.

LB
Lisa Brown 68s Dec 12

Has questions about the invoice and asks for clarification.

Calls
Safina
Contacts
Profile
9:41
Call from Emma Martin
Dec 12
11:30
67s

Wants to discuss the offer for the new campaign and has questions about the timeline.

Key points

  • Call back Emma Martin
  • Clarify timeline & pricing questions
Call back
Edit contact

AI Insights

Caller mood Very good

The caller was cooperative and provided the needed information.

Urgency Low

The caller can wait for a response.

Audio & Transcript

0:16

Hello, this is Safina AI, Peter's digital assistant. How can I help you?

Hi Safina, this is Emma Martin. I wanted to discuss the offer and the timeline.

Thanks, Emma. Are you mainly deciding between the Standard and Pro package for the launch?

Exactly. We need the Pro package and would like to start next month if onboarding is possible in week one.

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